Head of GI A&I
Location: Boston
Posted on: June 23, 2025
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Job Description:
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to the best of my knowledge. Job Description We are seeking a
dynamic, visionary leader to join the newly formed Commercial
Analytics & Insights (CA&I) organization as Head of GIBU
A&I. Leverages deep knowledge in competitive intelligence,
primary and secondary data and analytics (expertise in available
datasets like patient-level claims, sales, and EMR data along with
customer insight research methodologies) to lead the
cross-functional Gastroenterology Business Unit (GIBU) Analytics &
Insights team comprising of primary market research (customer
insights), competitive intelligence and strategic analytics. The
role fosters insight identification and development of supportive
analytics to inform strategic choices and investments for a broad
portfolio of in-line and pipeline GI products. Coaches team to
build insightful, creative, and continuously improving strategic
deliverables to the brand, sales and market access teams, along
with other key stakeholders across the GIBU. Oversees and provides
analysis regarding impacts of insights (primary and secondary
research, competitive intelligence, brand and sales analytics, and
partnership with forecasting and advanced analytics and data COEs)
to inform forecasting assessment, prioritization of investment, and
support informed decision making across the GI portfolio.
Proactively identifies business questions (e.g., market trends,
product performance, marketing campaign development (provider and
consumer) and performance, market access analytics, sales force
organization design, dynamic targeting, next best action) and
determines the optimal approach to answer them through data,
analytics, market research, etc. Brings a consultative approach to
partnering with stakeholders to validate the business opportunity,
develop a strategy based on analytic insights, monitor, and
optimize sales and marketing tactics. Is an advisor across the
commercial organization for designing effective reporting KPIs to
deliver clear, accurate actionable insights with a relentless focus
on accuracy. Fosters strategic customer insights and analytics to
drive business decisions How you will contribute: Sets strategic
direction, driving analytics and leading insights generation and
value proposition development for the GI Business Insights team.
Leads, manages and continues to evolve the development of a
holistic cross-functional point of view to address ad hoc
cross-brand and/or cross-functional business questions that require
the integration of input from marketing, sales, market access, and
patient services analytics, decision science, and primary market
research. Creates value by adding own and synthesizing groups’
insights into actionable outputs with insights from the results,
elevating the “why” of the visual information. Partners with
franchise leads to identify strategic priorities for the in-line
and launch portfolio and craft analytics and insights plans to best
meet the needs of the business. Communicates clear findings and
recommends appropriate action to executive-level Franchise
leadership. Identify, assess, and advance insights into the key
internal and external factors that affect products in the BU
landscape, including but not limited to: patient journey,
assessment of a wide range of data sets to inform trends and
opportunities, assessments to evaluate tactical plans and
priorities, etc. Leads annual Brand Planning Situation Analysis
workshops along with providing strategic input into annual
franchise brand planning processes for in-line and pipeline
products. Provides strategic input into the annual Global Brand
Planning process which is disseminated to the LOCs for tactical
execution. Partner with forecasting COE to provide direction for
demand forecast, risks and ops. Partner closely with Commercial
Operations, HEOR, sales force effectiveness, patient services, and
managed markets teams to provide expertise and insights Oversee
competitive intelligence activities, serving as lead partner to
align findings and implications cross-functionally and globally to
inform mid and long-range forecasting efforts and creation of
shared data and analytics to better mine data and understand the
drivers of customer behaviors. Provide strategic insights and
analysis to ensure clear brand strategies that address unmet need
along the patient journey that will provide strategic direction,
identify key insights and analytics relevant to promotional
excellence, allow tracking based upon driven insights, and
direction for the forecasting group to develop robust forecasts for
product and trade-offs with other products in the franchise. Ensure
best practices in marketed products and launch excellence insights
and analytics by serving as a thought leader, providing strategic
consulting and market perspective to key business stakeholders on
strategies and risks, including significant trends, competitive
positioning and consumer decision making drivers based on thorough
trends, segment and marketing analysis. Minimum
Requirements/Qualifications: Bachelor’s degree in mathematics,
engineering, business, marketing analytics or a related field
required with a master’s degree in business, science, engineering
or advanced analytics preferred 10 years’ experience in Insights &
Analytics role or related positions with in-depth experience of
innovating and implementing successful market research and
analytics capabilities required. 5 years of progressive people and
project management; experience as a leader of leaders, a plus
Ability to provide full oversight to the full spectrum of
pharmaceutical analytical functions and the ability to conduct
business analytics and market research across multiple therapeutic
areas Deep expertise in pharmaceutical data sources and their
application to support business decisions. Experience utilizing
limited/ sub-optimal data to gain insights in specialty
pharmaceutical products or orphan/ rare diseases. Ability to
combine primary data sources and secondary market research insights
to support sales and marketing strategies and forecasting
Comprehension of early commercial strategy and U.S. launch
expertise, sales force execution and insight gathering
methodologies needed to evolve pre-launch strategy. Launch
experience from I&A capabilities perspective is critical Deep
expertise in primary market research methods, data coverage and
strategy and analytics tools including appropriate patient cohort
analysis and new ways to strategically leverage data and
effectively utilize advanced analytics COE Manages budget to
support GI Primary Market Research and Analytics, along with
identify risks and ops for the BU and franchise P&L Leads a
team of about 4 people leaders leading GI franchises Actively
hires, develops, and mentors talent creating a learning
organization Builds and maintains a learning and
continuous-development environment to ensure employee engagement
and growth, while identifying and rectifying poor performance
Motivates teams to excel by leveraging personal strengths and
coaching, helping to leverage areas of strength and improving in
areas for development Travel Requirement-Occasional domestic
overnight travel may be required More about us: At Takeda, we are
transforming patient care through the development of novel
specialty pharmaceuticals and best in class patient support
programs. Takeda is a patient-focused company that will inspire and
empower you to grow through life-changing work. Certified as a
Global Top Employer, Takeda offers stimulating careers, encourages
innovation, and strives for excellence in everything we do. We
foster an inclusive, collaborative workplace, in which our teams
are united by an unwavering commitment to deliver Better Health and
a Brighter Future to people around the world. This position is
currently classified as "hybrid" in accordance with Takeda's Hybrid
and Remote Work policy. Takeda Compensation and Benefits Summary We
understand compensation is an important factor as you consider the
next step in your career. We are committed to equitable pay for all
employees, and we strive to be more transparent with our pay
practices. For Location: Boston, MA U.S. Base Salary Range:
$208,200.00 - $327,140.00 The estimated salary range reflects an
anticipated range for this position. The actual base salary offered
may depend on a variety of factors, including the qualifications of
the individual applicant for the position, years of relevant
experience, specific and unique skills, level of education
attained, certifications or other professional licenses held, and
the location in which the applicant lives and/or from which they
will be performing the job.The actual base salary offered will be
in accordance with state or local minimum wage requirements for the
job location. U.S. based employees may be eligible for short-term
and/or long-termincentives. U.S.based employees may be eligible to
participate in medical, dental, vision insurance, a 401(k) plan and
company match, short-term and long-term disability coverage, basic
life insurance, a tuition reimbursement program, paid volunteer
time off, company holidays, and well-being benefits, among others.
U.S.based employees are also eligible to receive, per calendar
year, up to 80 hours of sick time, and new hires are eligible to
accrue up to 120 hours of paid vacation. EEO Statement Takeda is
proud in its commitment to creating a diverse workforce and
providing equal employment opportunities to all employees and
applicants for employment without regard to race, color, religion,
sex, sexual orientation, gender identity, gender expression,
parental status, national origin, age, disability, citizenship
status, genetic information or characteristics, marital status,
status as a Vietnam era veteran, special disabled veteran, or other
protected veteran in accordance with applicable federal, state and
local laws, and any other characteristic protected by law.
Locations Boston, MA Worker Type Employee Worker Sub-Type Regular
Time Type Full time Job Exempt Yes It is unlawful in Massachusetts
to require or administer a lie detector test as a condition of
employment or continued employment. An employer who violates this
law shall be subject to criminal penalties and civil liability.
Keywords: , Marthas Vineyard , Head of GI A&I, Sales , Boston, Massachusetts